You Want Me to Eat What?!?

Eat that Frog.


I first learned about this idea from our CEO during a team meeting. He described the premise of (Brian Tracy’s) book in which you identify the hardest thing you have to do and you do it first. You don’t follow the typical pattern of avoidance or procrastination; you set your table and take a big bite of that ugly, undesirable thing you have to do.

Often times, the hardest thing you have to do, is the most important thing you have to do. So do it.

Okay, got it. Don’t procrastinate. Do the hardest thing first, get it out of the way. There’s a whole book called Eat that Frog? Yup, and the author has a lot of great ideas. My friend Shannon presented some key takeaways from the book a few weeks ago and said it was a quick read. I had a 12 hour drive home from Kansas two weeks ago so I downloaded from my library’s Hoopla (OMG I LOVE HOOPLA) and finished it in 2.5 hours.)

I can’t stop thinking about some of the big ideas from the book. So many times over the last two weeks, in my conversations with people I’ve said – go read the book Eat that Frog. I just keep recommending it. It’s that relevant.

I think it’s because the purpose of the book is not only to focus on the most important thing first; but to assess what you’re great at, identify what you love to do, and make a case for only doing that.

The number one thing I want more of is time. And that’s what this book offers. A healthy perspective going into the winter months and winding down the year. Get started now with healthy habits, by the time the new year roles in, you won’t have to resolve to do something; if you get started now, by January 1 it’ll already be a habit.

I’m no book reviewer so you can check out what others say, but I’m just going to put this out there, you should read or listen to the book. It’s relevant.

You’re welcome.

What other books have you read that have changed your perspective / helped your life? I want to know!


Katie Helgesen

Katie Helgesen is the Senior Director of Business Intelligence at Dealer Inspire, a fast-growing and award winning technology company near Chicago. Katie and her husband, Todd, have 4 awesome kids and love living in a small community centered on a lake in northwest Indiana. Baseball, t-ball, and soccer schedules are just a few pieces of Katie’s Mom Hustle. Her daydreams revolve around finding more “me time” and traveling. In real life, Katie keeps herself sane with naps, Netflix and eating out as often as she can.